Dr. Samira Iran

Samira Iran is an expert in sustainable consumption and sharing economy. She holds a PhD in sustainable and collaborative consumption in the field of fashion and has over eight years of working experience in various multi- and transdisciplinary research projects. In addition to her current role as a project lead at Hot or Cool Institute, she is working as the lead of a citizen science project on “sufficiency and minimalism” at Technische Universität Berlin. She is also Co-Founder of Fashion Revolution Iran and Executive Director of Sustainable Fashion Consumption Network  

Research Highlights and Accomplishments

  1. Iran, Samira; Samie Yasaman (Edited Book) (2021): The Little Book of Sustainable Fashion, Teheran: Jamale Honar [In Persian]. 
  2. Vladimirova, Katia; Henninger, Claudia E.; Joyner-Martinez, Cosette; Iran, Samira; Diddi, Sonali; Jestratijevic, Iva; Durrani, Marium; Iyer, Kavitha; McCormick, Helen; Niinimäki, Kirsi; Prriyadarshin,i T.; Sauerwein, Meike; Singh, Renu; Simek, Petr; Wallaschkowski, Stephan (2021): Fashion consumption during COVID-19: Comparative analysis of changing practices across nine countries. In: Cleaner and Responsible Consumption (submitted on 24.9.2021). 
  3. Iran, Samira; Joyner Martinez, Cosette M.; Vladimirova, Katia; Wallaschkowski, Stephan; Diddi, Sonali; Henninger, Claudia E.; Mccormick, Helen; Matus, Kira; Niinimaki, Kirsi; Sauerwein, Meike; Singh, Renu; Tiedke, Loredana; (2022): When mortality knocks: Pandemic-inspired attitude shifts towards sustainable clothing consumption in six countries. In: International Journal of Sustainable Fashion & Textiles (accepted).
  4. Vladimirova, Katia; Henninger, Claudia E; Alosaimi, Sarah; Brydges, Taylor; Choopani, Hanieh; Hanlon, Mary; Iran, Samira; McCormick, Helen; Zhou, Songyi (2021): Exploring the influence of social media on sustainable fashion consumption: A systematic literature review and future research agenda. In: Special Issue on Systematic Reviews in Consumer Studies (submitted on 31.8.2021). 
  5. Maldini, Irene; Iran, Samira; Laitala, Kirsi; Vittersø, Gunnar; Jestratijevic, Iva; Amaral, Milena; Vladimirova, Katia (2021): Dress and the city: a comparative study of clothing and textiles environmental policy in five European cities. In: Proceeding of ERSCP Conference (2021-Graz-Austria) DOI: 10.3217/978-3-85125-842-4-19.  
  6. Henninger, Claudia E; Brydges, Taylor; Iran, Samira; Vladimirova, Katia (2021) Collaborative fashion consumption – A synthesis and future research agenda. In: Journal of Cleaner Production, 319, 128648. 
  7. Schäfer, Martina; Dantas de Figueiredo, Marina; Iran, Samira; Jaeger-Erben, Melanie; Silva, Minelle; Lazaro, Jose Carlos; Meißner, Magdalena (2020): Imitation, adaptation, or local emergency? – A cross-country comparison of social innovations for sustainable consumption in Brazil, Germany, and Iran. In: Journal of Cleaner Production, 284, 124740. 
  8. Iran, Samira; Müller, Martin (2020): Social Innovations for Sustainable Consumption and Their Perceived Sustainability Effects in Tehran. In: Sustainability, 12 (18), 7679. 
  9. Iran, Samira; Geiger, Sonja Maria; Schrader, Ulf (2019): Collaborative fashion consumption – a cross-cultural study between Tehran and Berlin. In: Journal of Cleaner Production, 212, 313-323. 
  10. Iran, Samira; Geiger, Sonja Maria (2018): To wear or to own? Influences of values on the attitudes toward and the engagement in collaborative fashion consumption. In: Heuer, M. and Becker-Leifhold, C. (Eds.), Eco Friendly and Fair: Fast Fashion and Consumer Behavior, Routledge, 153–162. 
  11. Becker-Leifhold, Carolin; Iran, Samira (2018): Collaborative fashion consumption – drivers, barriers and future pathways. In: Journal of Fashion Marketing and Management: An International Journal, 22 (2), 189–208. 
  12. Iran, Samira (2018): Sustainable fashion: from production to alternative consumption. In: Jastram, S. and Schneider, M. (Eds.), Sustainable Fashion – Governance and New Management Approaches, Springer, 139-159. 
  13. Geiger, Sonja Maria; Iran, Samira; Müller, Martin (2017): Nachhaltiger Kleiderkonsum in Dietenheim –  Ergebnisse einer repräsentativen Umfrage zum Kleiderkonsum. Online verfügbar unter dietenheim-zieht-an.de/wp-content/uploads/2017/07/Brosch%C3%BCre_A4_online_LR.pdf. 
  14. Iran, Samira; Schrader, Ulf (2017): Collaborative fashion consumption and its environmental effects. In: Journal of Fashion Marketing and Management: An International Journal, 21 (4), 468–482. 
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